I’m an AI-driven Performance & Growth Marketing Leader with 12 years of experience scaling revenue for EdTech, B2B SaaS, Automotive, and Healthcare brands.

I specialise in digital marketing, SEO, Google Ads, Meta Ads, and full-funnel growth systems that turn ad spend into predictable, profitable outcomes. My work spans high-intent acquisition, conversion rate optimisation, and marketing automation – always anchored to CPL, CAC, ROAS and MRR rather than vanity metrics.

What I Do

Provide a general summary of the services you provide, highlighting key features and benefits for potential clients.

Performance Marketing
  • Google Ads across Search, Performance Max, Display, and YouTube

  • Meta Ads (Facebook & Instagram) with remarketing and funnel-based campaigns

  • Multi-geo execution across India, US, Canada, UK, and ANZ

  • KPI-driven optimisation focused on quality leads, pipeline, and revenue — not just clicks

Organic Growth
  • Technical SEO, keyword strategy, and content planning for sustainable growth

  • On-page and off-page optimisation to attract high-intent traffic

  • Use SEO to reduce dependency on paid channels and improve long-term LTV

  • Platform-native organic content (Reels, carousels, posts, stories)

  • Organic demand creation focused on brand trust and recall

  • Automate content creation and repurposing using ChatGPT + Zapier

  • Turn one input into multi-platform drafts (LinkedIn, Instagram, YouTube)

  • Trigger AI workflows from blogs, docs, or Notion updates

  • Maintain brand voice and formatting across all outputs

  • Reduce manual work while keeping human review and control

AI, Automation & Funnels

How i think about growth.

for me, growth is a system, not a single channel:

Background & Credentials

12+ years of experience across agencies and startups since 2014, working across B2B, SaaS, automobile, F&B, and e-commerce.

Advanced expertise in growth systems, AI automation, and performance marketing, backed by AI, Scrum, Google Ads, Meta and HubSpot certifications.

Skills & Expertise

Growth & Strategy
  • Growth marketing

  • Demand generation

  • Full-funnel marketing

  • Lead generation

  • Funnel strategy

Performance Marketing
Organic & Social
  • Google Search Ads

  • Performance Max

  • Display Ads

  • YouTube Ads

  • Meta Ads

  • Facebook Ads

  • Instagram Ads

  • Organic social media

  • LinkedIn marketing

  • LinkedIn personal branding

  • Instagram marketing

  • YouTube marketing

AI & Automation
  • Marketing automation

  • Email marketing

  • WhatsApp automation

  • Lead nurturing

  • Lead scoring

  • HubSpot

SEO/AEO/SGE
  • SEO

  • AEO

  • Technical SEO

  • On-page SEO

  • Off-page SEO

Conversion Rate Optimisation
  • CAC optimisation

  • CPL optimisation

  • ROAS optimisation

  • Conversion rate optimisation (CRO)

  • Landing page optimisation

Got a partnership idea, or a project you need help with? Shoot me a line and let's talk.

Let’s talk?